Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.What You’ll Be Doing
- Develop and implement the company's marketing and growth strategy aligned with the company’s overall business objective.
- Develop and roll-out a multi-channel, integrated marketing plan, including affiliate/KOL marketing, digital marketing, PR, content marketing, SEO/SEM, social media, and offline activation.
- Identify and track key metrics to measure the effectiveness of marketing efforts; making adjustments as necessary to ensure goals are met.
- Lead all user communication efforts, ensuring clear, consistent, and effective messaging across all channels and touchpoints, and tailoring communication strategies to specific user segments.
- Own the entire user lifecycle management process, including acquisition, engagement, retention, and reactivation strategies, driving growth of our user base.
- Prepare for regulatory compliance in marketing strategies, ensuring that all marketing efforts are compliant and effectively positioned to leverage potential opportunities arising from regulations.
What We Look For In You
- Hands-on, can-do attitude and willingness to implement camapigns from the ground up (not just manage them)
- Experience in Marketing/Growth in the Crypto industry.
- Exceptional communication skills in English and Swedish.
- Inspire and motivate the team and external stakeholders, including partners and investors.
- Strong interpersonal skills.
- Entrepreneurship mentality.
- A passion for crypto and digital assets.
- Organized and experienced with project management or equivalent.
Nice to Haves
- Relevant experience at a crypto exchange.
- Ability to effectively communicate with local regulators, public agencies, and government representatives.
- Global exposure and cross-culture mindset.
Perks & Benefits
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- More that we love to tell you along the process!