As Brand Marketing Manager for White Wolf, you will shape and champion the identity of one of the most iconic transmedia horror universes. You will develop and execute brand strategies that drive awareness, engagement, and cohesion across global games, publishing, events, and merchandise. This role bridges creative storytelling and commercial growth, ensuring all expressions of the brand resonate with players, licensees, and fans worldwide.
Key Responsibilities
Develop and execute brand strategies to grow White Wolf visibility and engagement
Guide internal teams and partners on brand positioning, tone, and visual alignment
Approve global campaigns and coordinate messaging across media, PR, and marketing
Collaborate with licensing, PR, and business development teams to support brand goals
Represent the brand in external presentations, community content, and live media

Requirements
10+ years in brand or marketing roles within games or entertainment
Mastery of World of Darkness settings
Fluent English speaker with on-camera experience and proven mastery as a storyteller for livestreams and actual plays
Proven experience managing global campaigns and guiding partners with tabletop roleplaying games, transmedia IP, and licensing
Skilled in strategy, creative development, PR alignment, and community engagement
Familiarity with BI tools (e.g., Tableau, SQL) and data-informed brand management

Nice to Have
Background in content creation, influencer engagement, or publishing strategy
Degree in marketing, communications, or related field

Work Culture
At Paradox Interactive, we pride ourselves on a culture that values creativity, inclusion, and mutual respect. We believe in creating a supportive environment where everyone feels empowered to contribute to our shared vision. We offer flexible working conditions, a healthy work-life balance, and opportunities for professional growth within an international team passionate about games and storytelling.
Practical Information
Scope: Full time and permanent
Reports to: Head of Business & Growth, White Wolf
Location: Stockholm (Visa sponsorship available)
Work is full time on-site with flexibility